Last updated: 9:00 PM ET, Thu October 16, 2025
WHY IT RATE: Commtrak has rebranded and launched a redesigned website as part of a significant upgrade to enhance operational efficiency and support more travel agencies in recovering hotel commissions, leading to a 95% increase in revenue for existing clients. —Janeen Christoff, TravelPulse Managing Editor
Commtrak, a long-standing partner to North American travel agencies in recovering past-due hotel commissions, announces the launch of its rebrand and redesigned website. This marks the culmination of more than two years of investment in modernizing and scaling its operations.
“This is more than a new logo or website refresh,” said Marci Broumas, Director of Operations at Commtrak. “We’ve upgraded nearly every area of the business to recover commissions faster and more efficiently for more agencies than ever before.”
As part of its transformation, Commtrak has:
- Developed a secure, proprietary admin system for managing records, invoicing, and payments
- Tripled the size of its data, accounting, and recovery teams
- Upgraded its payment infrastructure to support faster ACH transfers
- Shifted from quarterly to monthly invoicing and payouts
“Our goal wasn’t just to improve how we work. It was to unlock new capacity,” Broumas added. “These changes have driven a 95% increase in revenue for our existing clients, and positioned Commtrak to support new clients at scale.”
Too often, agencies write off past-due hotel commissions because reconciliation is slow and costly. Commtrak’s upgraded platform and expanded team help turn aged bookings into consistent cash flow, improving margins for its clients.
Commtrak’s proven model of personalized outreach, detailed invoicing, and persistent follow-up remains central to its success. The company has also refined how it communicates with the hotels it contacts on behalf of clients.
“We realized we spend more time talking to hospitality suppliers than even the agencies we represent,” said Ben Peckham, Business Development Manager at Commtrak. “So we’re reaching out more with a tone of partnership and a promise to make the reconciliation process as efficient as possible.”
Enroll at https://www.commtrak.com/get-started to put Commtrak’s completely rebuilt platform to work for you.
SOURCE: Commtrak press release
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