RateHawk Plans US Expansion As Its American Advisor Business Grows

Image: RateHawk offers US advisors myriad ways in which to improve productivity and profitability. (Photo Credit: rh2010/Adobe Stock)
Image: RateHawk offers US advisors myriad ways in which to improve productivity and profitability. (Photo Credit: rh2010/Adobe Stock)
Claudette Covey
by Claudette Covey
Last updated: 4:55 PM ET, Thu December 11, 2025

RateHawk, a business-to-business booking platform for hotels, flights, transfers and car rentals, is planning significant US expansion next year in the aftermath of robust growth from the North American travel advisor community.

“Our mission is simple: help every US travel advisor earn more while spending less time jumping between systems,” said Ron Fenska, RateHawk’s regional director for North America.

“With strong momentum in the market and thousands of new partners joining each year, our ambition for 2026 is to make RateHawk the go-to booking platform for US travel professionals,” he added.

The decision for the US expansion comes in the aftermath of the RateHawk’s “70% year-over-year surge in net transaction value in Q3 and a 37% increase in the number of US partners, now reaching 15,500 travel professionals nationwide,” the company said.

RateHawk, which currently has a team of 25 specialists operating within the US, offers advisors myriad ways in which to improve productivity and profitability.

“In particular, it offers greater flexibility to increase margins through customizable commissions, faster itinerary building by searching for hotels, flights, transfers and cars in a single platform, seamless access to 2.9 million properties, including 220,000 directly contracted hotels,” the company said.

In the US market, RateHawk said it is witnessing considerable demand for Europe, Mexico, and the Caribbean, in addition to an increase in multi-city and experiential itineraries.

“We’re building next year’s products and sales strategy based on what US travel advisors are looking for and asking for,” Fenska said.

In addition to its roster of 2.9 million properties, RateHawk also provides advisors, tour operators and travel management companies with flights on 450 airlines, car rentals and transfer services in 165 countries.

“The US advisor community is evolving rapidly, and we want to equip them with the technology and supply depth they need to compete and thrive,” Fenska said. “The US travel agent market is projected to reach 172 billion by 2035, fueled by rising consumer demand for personalized travel planning. RateHawk sees a significant opportunity to support this expanding advisor ecosystem with efficient, high-tech tools."


For the latest travel news, updates and deals, subscribe to the daily TravelPulse newsletter.

Topics From This Article to Explore

Become A Travel Expert

Upcoming Webinar
Designing Meaningful and Seamless Experiences Across JapanThursday, January 15, 2026
4:00pm Eastern
Hankyu Travel DMC Japan is a destination management specialist serving both luxury and regular...
Travel Agent Academy
Travel Agent Academy
Baja California Specialist ProgramThe stunning landscapes of Baja California is a vacation paradise that is easily accessible from major...
Travel Agent Academy
Travel Agent Academy
Puerto Vallarta Specialist ProgramEnveloped in the beauty of a by-gone time, this colorful town on Mexico’s Pacific Coast is sure to win...
Upcoming Webinar
Designing Meaningful and Seamless Experiences Across JapanThursday, January 15, 2026
4:00pm Eastern
Hankyu Travel DMC Japan is a destination management specialist serving both luxury and regular...
Travel Agent Academy
Travel Agent Academy
Baja California Specialist ProgramThe stunning landscapes of Baja California is a vacation paradise that is easily accessible from major...
Travel Agent Academy
Travel Agent Academy
Puerto Vallarta Specialist ProgramEnveloped in the beauty of a by-gone time, this colorful town on Mexico’s Pacific Coast is sure to win...

Get To Know Us Better

Agent At Home

Helping leisure selling travel agents successfully manage their at-home business.

Subscribe For Free

Agent Specialization: Group Travel

Laurence Pinckney

Laurence Pinckney

CEO of Zenbiz Travel, LLC

About Me
Agent At Home

Helping leisure selling travel agents successfully manage their at-home business.

Subscribe For Free

Agent Specialization: Group Travel

Laurence Pinckney

Laurence Pinckney

CEO of Zenbiz Travel, LLC

About Me